Hammerson – Mercedes Pop-Ups in UK Centers Explore new models, interact with digital configurators, and book test drives — turning the mall into an automotive discovery hub. Home Main The Story Landlord: Hammerson​ Retail center: Hammerson UK malls such as Bullring (Birmingham) and other flagship centers referenced in its Engage program​ Experience: Mercedes has run […]

Simon Property Group – “The Edit” Pop-Up Zone at Roosevelt Field Simon’s 3,500 sq ft pop-up zone lets online brands like Raden and Winky Lux test physical retail with modular units, QR-enabled browsing, and flexible 3–6 month leases. A rotating marketplace where digital meets in-mall discovery. Home Main The Story Simon Property Group – “The Edit” Pop-Up […]